Wednesday, September 22, 2010

When Did Brawny Go Hairless?

And why? I happened to notice the Brawny Man is no longer mustachioed , fitting in with the current idea of hairless masculinity - I suppose? Apparently this change happened back in 2004. So many years I have been buying paper towels in ignorance of their sexual appeal! Is Brawny trying to appeal to women in their twenties now? Expanding their base? True, the old brawny man looks like a 70s porn star, but do people really choose their paper towels on whether or not the icon is "doable"?

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